The Coach Dreamers

From Hollywood to sold-out arenas to Instagram, Chloë Grace Moretz and Kid Cudi lead a new generation of stars pursuing their dreams with abandon. Coach is putting the spotlight on these daring arbiters of fashion, who don’t take style rules from anyone. Now, these Dreamers are the ones to take cues from.


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Festival Style

Stuart Vevers knows the art of craftsmanship. His vision for Spring/Summer 2015 fuses Coach’s masterful artisanship with singular design. It’s a blend of heritage and effortless downtown attitude. This season, Vevers has elevated Coach’s timeless heirlooms for a bold new audience—reimagining centuries-old graphic prints for the modern Coach girl.


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A Most Wanted Man

Coach began in 1941 as a maker of modern men’s leather goods. Today, Creative Director Stuart Vevers returns the brand to its roots with an expansion of the Coach Men’s collection. This spring, he reinvents the traditional business bag and backpack in bold prints and amped-up colors, and injects a shot of cool into classic men’s shoes and outerwear.

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A Journey Across America

An American dreamer, the optimistic, smart outsider who dresses with a cool, effortless ease and a feeling of spontaneous freedom.
A sense of nostalgia and tradition remixed, a graphic, colorful and vibrant take on boyish femininity. Elevating while simultaneously subverting the authentic and familiar. A sense of everydayness, twisted.


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A Beautiful ODDNESS

Stuart Vevers’ new collection combines the subcultures of music, skate and surf. Referencing the authentic workwear silhouettes of the Midwest. Exploring the tension between utility and luxury, between streetwear and runway—a melting pot inspired by the spirit of New York.


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downtown feel

Spring 2015 brings a little swagger, with the launch of Stuart Vevers’ latest bag exploring a new modern elegance. Classic references and archival Coach elements are remixed with contemporary refinement and streetwise sophistication. Here comes Coach Swagger.


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A World of Print

Taking quintessential American references and an elemental palette of red, white, blue and prairie-girl pink as the starting point, Stuart Vevers’ late Spring 2015 collection recolors and remixes classic turn-of-the-century bandana prints and combines them with denim and florals. An uncontrived femininity inspired by the wilderness of the American prairie Badlands.


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