We want every Coach product to get to its owner in pristine condition, but we also know that packaging can be wasteful. By increasing our use of recycled and recyclable materials in our boxes, bags and in-store signage, we’re working to create a more circular ecosystem, down to the finest details.
Starting in 2021, we committed to transitioning new customer packaging to at least 75% recycled content.* (Prior to this change, the majority of our packaging was at least 55% recycled content.) This will be a rolling change as we use up existing supplies by market and includes shopping bags, gift boxes, dust bags, eCommerce shipment boxes, plastic bags and mailers. In addition, all the materials we use for packaging are recyclable.
*At this time, excluding extra-large shipping boxes due to structural durability considerations.